Turn Store Visitors
Into WhatsApp Buyers.
Add a compliant WhatsApp button to your Shopify or WooCommerce store in 90 seconds. Route product questions to your specialist via a Smart Gateway Link, answer billing queries, and recover carts — without the monthly app fee. Free forever for e-commerce.
Every Customer Question Goes to the Right Team.
Don't make customers wait. Route product inquiries, order support, and returns to the right department — automatically.
Pre-Sale Product Questions
"Does this come in size XL?" "Will it fit my model?" Route these directly to your product specialist. Conversions go up when questions get answered instantly.
Order & Shipping Support
"Where's my order?" routed to fulfilment. "I want to return this" routed to returns. Customers get fast answers. Your team handles fewer escalations.
Smart Routing by Page
Widget on your product page routes differently than on your checkout page. Visitor intent changes — your routing adapts automatically.
Rule: "If URL contains /checkout → Route to Urgent Support Team." Set once, runs on every order.
Shopify & WooCommerce
Ready in 90 Seconds.
No developer needed. Copy one script tag, paste it into your Shopify theme or WordPress header, and your WhatsApp widget is live. Full routing logic included.
One script tag in theme.liquid. Works on all Shopify themes — no app store install needed.
Store Performance
Frequently Asked Questions
What is a WhatsApp widget for e-commerce?
A WhatsApp widget for e-commerce is a chat button on your online store that connects shoppers to your team via WhatsApp before they abandon their cart. Toran detects high-intent signals — time on product page, scroll depth, cart page visits — and routes those visitors to the right agent automatically, with product context pre-filled in the message.
Does Toran work with Shopify and WooCommerce?
Yes. Toran works with Shopify, WooCommerce, and any other e-commerce platform. For WooCommerce, the Toran WordPress plugin integrates directly with product pages and pre-fills messages with the product name, price, and URL. For Shopify, you can install via a script tag in your theme. Setup takes under 5 minutes on either platform.
How does WhatsApp reduce cart abandonment for online stores?
WhatsApp reduces cart abandonment by connecting hesitant shoppers to a real person at the moment of doubt. Toran's AI detects when a visitor is on the cart or checkout page and surfaces the WhatsApp button at the right moment. Studies show live chat reduces cart abandonment by up to 30% — WhatsApp achieves similar results with higher engagement rates than in-browser chat.
Is Toran free for e-commerce stores?
Yes. Toran is free forever for stores with up to 2 agents. The free plan includes full WooCommerce and Shopify integration, product-aware routing, round-robin assignment, and 30 AI-scored chats per month. Paid plans start at $19/month for stores with larger teams.
Related Reading
See all features and limits on our pricing page.
Add WhatsApp to Your Store Today.
Your competitors are already on WhatsApp. Give your customers the fastest path to a purchase — one tap to chat.
Start Free ForeverFree forever. No developer required. 90-second setup.